Pura Vida bracelet data: options, fit and care labels
A source-attributed guide to Pura Vida jewelry categories, bracelet options, ring sizing, care labels, charity styles, custom orders and posted policy limits.
Pura Vida's catalog goes beyond string bracelets
Source review: 2026-10-07 (Singapore). The U.S. storefront includes bracelet, charm, ring and other jewelry records. Pura Vida's Terms identify the store operator; this guide is limited to the consumer storefront at www.puravidabracelets.com.
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| Store layer | Pura Vida source reference | How to keep it scoped |
|---|---|---|
| Store operator | The Terms identify Creative Genius, LLC d/b/a Pura Vida Bracelets; the displayed effective date is August 28, 2023. | Keep the legal entity attached to this U.S. storefront, not every business using the Pura Vida name. |
| Departments | Current navigation includes bracelets, charms, personalized jewelry, rings, necklaces, anklets and earrings, along with other accessories. | Do not reduce the assortment to string bracelets or treat every item as the same product type. |
| Page scope | The reviewed catalog is the U.S. consumer store at www.puravidabracelets.com. | Regional storefronts and dealer-only account records are outside this page's scope. |
Color, finish, letter and charm describe different options
The shop uses different option controls for different products. Keep the base item separate from a selected value, and keep a charm-to-base relationship separate from a color or finish variant.
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| Catalog element | Source-specific detail | Record boundary |
|---|---|---|
| Base style | A bracelet, ring, necklace, anklet or charm has its own product identity and detail page. | Do not merge jewelry forms into one style record. |
| Selected option | Listing cards may expose Color, Finish, Letter, Month or Charm controls; the available labels vary by item. | Preserve the exact label and selected value shown for that page. |
| Charm and base | Pura Vida's Product Information page describes Harper Charms attaching to a compatible base. | Model compatibility as a relationship; a charm is not just another option on every base. |
| Identifier | Record an item or option identifier only when a source page clearly labels it. | The reviewed pages do not establish a universal SKU rule; do not invent an identifier from a product name or option label. |
Waterproof and care labels stay with their stated line or item
Pura Vida's Product Information page makes a line-specific waterproof claim, while its product pages and care guides carry item-level context. Keep the statement tied to the page and review date.
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| Label or claim | Pura Vida's published wording | Interpretation limit |
|---|---|---|
| Original and Multi-Braided strings | Product Information describes both string-bracelet lines as 100% waterproof. | Attribute this to Pura Vida and do not extend it to other jewelry families. |
| Waterproof metal styles | The same page says Pura Vida is expanding its waterproof-metal assortment. | Check the specific item and its badge/details; the expansion statement is not a claim about all metal jewelry. |
| Waterproof badge | Product Information points shoppers to a badge on the product image when unsure. | Treat the badge as an item-level source label, not independent testing. |
| Care families | Pura Vida separates Non-Waterproof, Waterproof and Demi-Fine care guides and points to Product Care on each product page. | Keep the relevant care label with the exact item; do not turn the page into generalized care advice. |
Bracelet adjustment and ring size use different measurements
The storefront gives a diameter range for classic string bracelets and a separate internal-diameter chart for rings. Those measurements describe different product classes and should remain distinct.
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| Product type | Published measurement model | Keep separate from |
|---|---|---|
| Classic string bracelet | Product Information says the adjustable diameter ranges from 2 to 5 inches. | Do not apply this range to a rigid cuff, chain bracelet, anklet or necklace. |
| Ring | The ring chart maps ring sizes to internal diameter in millimeters. | Do not convert bracelet diameter into a ring size or personal fit recommendation. |
| Other jewelry | Product pages may give their own length, extension, charm or component measurements. | Keep dimensions with the named model and option rather than reusing another category's chart. |
A charity badge needs its product and partner context
Pura Vida links some products to a named charity partner. The donation statement belongs to those charity-related products and to the source's stated period, not to the entire assortment.
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| Evidence field | What the public page states | Attribution boundary |
|---|---|---|
| Product and badge | Charity-related product pages can display a charity-partner badge and partner attribution. | Keep the badge, item and named partner together; do not apply it to unbadged styles. |
| Donation share and period | Pura Vida says 5% of the purchase price for charity-related products is donated after each quarter. | Attribute the claim to Pura Vida and preserve the quarterly basis. |
| Tax statement | Pura Vida says the associated donation is not tax-deductible to the purchaser. | Report this as the brand's published statement, not tax advice. |
| Aggregate totals | The giving-back page also displays a changing company-wide total. | Omit that total and do not present the brand statement as an independent audit. |
Custom orders and Bracelet Club plans are separate records
A made-to-order bracelet and a recurring Bracelet Club shipment have different choices and transaction histories from a ready-to-buy jewelry variant. Keep their published labels attached to the page that states them.
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| Record type | Pura Vida-specific fields | Boundary |
|---|---|---|
| Custom bracelet | The Product Information FAQ describes Original, Braided and Engraved styles, with design choices such as string colors, finish and engraving. | Treat the design as a made-to-order configuration, not a standard catalog option set. |
| Minimum-order wording | As checked on 2026-10-07, the Product Information FAQ says 25, while a storefront product card displays a minimum of 15. | Preserve each value's page context and date; do not choose one as a universal minimum. |
| Bracelet Club | The help page describes a recurring monthly pack with billing and shipment timing. | Keep the subscription plan separate from one-time items; exclude member, account and shipment history. |
| Wholesale | The wholesale page describes a dealer program and B2B portal. | Do not include dealer account identifiers, lead forms or private B2B records. |
Posted policies and crawler evidence have separate limits
The policy pages, product-page conditions and crawler files answer different questions. Source review was completed on 2026-10-07; policy statements can change and should stay attached to their published date and page.
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| Source | Dated statement or observation | What this guide does not establish |
|---|---|---|
| Terms of Use | Effective August 28, 2023; the Terms describe personal, non-commercial purchases and restrictions on copying, reuse and access through robots or similar collection tools. | This is an attributed summary, not a legal conclusion or statement of permission. |
| Privacy Notice | Effective February 13, 2024; the notice covers personal, account and purchase information. | No customer, account, order, payment, review or subscription data belongs in this public reference. |
| Returns and shipping | The Refund Policy describes a 30-day return window for eligible direct-store purchases and lists exclusions; item pages identify final-sale status. Shipping options depend on destination and method. | Do not generalize one item's eligibility or quote current shipping costs or arrival estimates. |
| robots.txt and sitemap.xml | No robots.txt or sitemap.xml content was verified for this reference on 2026-10-07. | Do not infer crawl directives, indexability or permission from the failed inspection. |
| Public feed or API | The first-party pages reviewed here describe consumer-facing products and policies. | No product-feed or API specification was verified; this does not prove that none exists. |
Content reviewed 2026-10-07.